diff --git a/drivers/media/platform/coda.c b/drivers/media/platform/coda.c
index b541c069ffe9..ed4998c224f8 100644
--- a/drivers/media/platform/coda.c
+++ b/drivers/media/platform/coda.c
@@ -613,6 +613,8 @@ static int coda_try_fmt(struct coda_ctx *ctx, struct coda_codec *codec,
 		BUG();
 	}
 
+	f->fmt.pix.priv = 0;
+
 	return 0;
 }